An exhibition (or trade show) in the most general sense, is an organised presentation and display of a selection of items. It is an organised event where businesses go to show their latest products, talk to attendees about a new service they are offering or, to gain some contacts in their specific business sector.
There are many exhibitors at these events so businesses need to come up with some exciting ideas to entice attendees to their stand.
One way to do this is by using a range of promotional products. Three results from a recent survey have shown that when someone is given a promotional item at an exhibition they feel:
Giving out promotional items at your display stand next time you exhibit is a great idea, but which items are right for your company?
Everyone loves a toy
Branded toys are not just for children. At many exhibitions your will see attendees playing with branded yo-yos, games and puzzles around the stands of an exhibitor. It’s an innovative way to attract people to your stand and talk to them about a new product or service. Branded stress toys make for a fun addition to your stand. Your company logo can be added to a variety of shaped stress toys to be given away at an exhibition.
The gift of charging on the go
At exhibitions, people are on the move all day, visiting stands and talking business. As well as the attendees there is something else that might get a little worn out, your mobile phone battery. Be the exhibitor with the power by giving out branded power bank chargers for the attendees. These chargers are going to be used throughout the day, when people head home or back to their offices. Your branding is going to go with them and be seen by many, wherever they may travel.
Branded themed items
If you’re exhibiting at a convention, why not make the promotional products you give out related to the convention theme? Here are some examples:
Hair dresser convention – Branded combs
Golf show – Branded golf umbrellas
Sweets and Chocolate Trade show –Branded confectionery.
Gift bags with lots of goodies
Adding a few branded items to a promotional gift bag is sure to entice people to come to your stand and talk to you about your business. The bag will also be a walking advertisement for you as people wander around the event. There are many types of bags on offer at bmt Promotions, something for every budget.
Cotton shopper bags are very popular, your custom colours can be added to the bag and your logo screen printed onto it. They are also able to be used numerous times meaning your logo will get seen on many occasions.
Rope Handled gift bags are manufactured to order and can be screen or digitally printed to make an eye-catching little giveaway.
Foldable bags are made from They aredurable, lightweight and folds up for easy storage when not in use and can be reused numerous times creating further brand awareness for your business.
Wear branded clothes to your exhibition
Don’t forget to wear your company’s customer colours and show off your uniform and logo. The people attending need to see your brand as much as possible to get your etched in their heads.
Give out branded t-shirts or hoodies with your company logo on and ask people to wear them. Throughout the day, if you see people wearing your branded clothing you could give out a prize. This should keep your promotional clothing on the attendees throughout the day and create brand awareness for your business.
For assistance with your promotional products for exhibitions, get in touch.
Website: bmt Promotions
Telephone: 01933 409489