January 28th 2017 marks the Chinese New Year, one of the most highly anticipated and most colourful events of the year which sees people in China and across the globe taking to the streets to celebrate. The new year celebrations will continue for 2 weeks with the year lasting until February 15th 2018.
So what is Chinese New Year?
Chinese New Year takes place on a different date each year because it’s based on the lunar calendar, therefore New Year’s Day normally falls between January 21st and February 20th. The global celebrations are an explosion of light and sound involving bell ringing, lighting firecrackers and watching traditional lion dances.
Traditionally, Chinese families gather together for a reunion dinner on New Year’s Eve and to clean their houses to sweep away bad fortune on New Year’s Day.
This year is the Year of the Rooster. The Chinese zodiac moves in a 12-year cycle, therefore those born in 1945, 1957, 1969, 1981, 1993 and 2005 are known as Roosters. This is the year of the Fire Rooster, which last fell in 1957 and is one of five types of Roosters within the Chinese zodiac and they all have different personalities. Fire Roosters are known for being trustworthy, punctual and responsible.
In China, the diversity of practises and rituals in context to tea, performed during the new year festivities, varies from regions based on their own heritage and custom. Therefore, we want to follow tradition here at BMT by creating promotional pyramid boxes, which can be branded with your logo and contain traditional Chinese tea’s of your choice.
Why not have a promotional mug to go with your pyramid boxes? Promotional Mugs are another fantastic way in getting your brand out there and it’s a product that will certainly be used to go with whatever hot beverage you will be drinking during this Chinese New Year.
We’d like to wish all our suppliers, customers and future customers who celebrate Chinese New Year a very Happy New Year.
新年快乐 (New Year Happiness!)